Meet Our Trainers

Our certified instructors possess the skill sets necessary to safely and effectively teach clients of all fitness levels – and they give you the undivided attention you need to reach your goals, getting the results you want and deserve.

LISA FERAN

OWNER | ACE CERTIFIED PERSONAL TRAINER

ACE CERTIFIED SPORT NUTRITION SPECIALIST

Lisa is a personal trainer, bikini athlete, coach, and studio owner. Clients regard Lisa as “truly passionate” about helping people achieve their goals through fitness and nutrition. Lisa’s goal is to provide a life changing experience for everyone she works with by giving clients the tools they need to be stronger, healthier, and happier, all while creating the bodies they have always wanted. This results-based trainer holds her clients to high expectations and takes great pride in helping them achieve their goals. Her “gentle push” approach along with her educational background and experience uniquely qualifies her to provide nutritional guidance, personalized workouts, and truly amazing results!

BETTY GUERRERO

CERTIFIED PERSONAL TRAINER

As a fully qualified and certified trainer and nutrition specialist, Betty has been shaping minds & bodies for the residents of Madison, WI, one sweat session at a time. Regardless of your current activity level, we could all use a bit of professional guidance and encouragement from time to time. Want to grow some solid muscle? Would you like to get rid of some body fat? Are you getting married soon and want those shapely shoulders for you wedding gown? Maybe you just want to learn how to eat for health and longevity. She’s here to listen to your goals and help you tackle them.

TAYLOR HARTMAN

BA OF SCIENCE, HEALTH PROMOTION

After earning his Health Promotion degree at the University of Wisconsin Stevens Point, Taylor began working for L.I.F.Training Athletic & Fitness Club in Middleton, WI. He has trained over 500+ clients (combination of group and individual settings). My objective is to assist individuals with their personal fitness goals whether they are a current active athlete or a first time client. Taylor is a Brazilian Jiu-Jitsu Blue Belt and in his spare time, you can find him grappling on the mats or working out at CFS. He started fighting MMA at the age of 18 and holds an overall record of 5-2 with his last fight winning “Fight of the Year” in the state of Minnesota. Stop on in and let’s get 1% on the day.  

HWPO(Hard Work Pays Off)

Kaila Pooler

CERTIFIED TRAINER, YOGA INSTRUCTOR, AND NUTRITION COACH

Kaila has been serving the Madison area as a personal training, group fitness instructor and yoga instructor full- time since 2011. Kaila believes that health and fitness should have a multifaceted approach so that every client achieve balance and a well-rounded routine that remains engaging over time. Kaila specialists in working with clients who are brand-new beginners, those who returning to rehab after injury or surgery, and those wishing to recomposition their bodies. She can help you with weight loss to yoga to muscle building and everything in-between.

MICHELLE LABNO

ACE CERTIFIED PERSONAL TRAINER

Michelle has always led an active lifestyle — there are not many sports this girl hasn’t played. As an ACE certified personal trainer and an athlete, she knows the importance of being able to move, and to move well. To Michelle the most important goal in any class is to do things with good form – and she will make sure you have it down. Whether you need a modification or you’re ready to take it up a notch, she will show you how to master your moves. Anyone who has gone to one of her classes will tell you that they are challenging but doable for any fitness level with lots of variety. Michelle exudes positive energy while remaining focused on achievable goals. She will be your biggest cheerleader, get on you about your form, push you to be better, and give you confidence to go further!

COLLIN SEVERSON

BA OF SCIENCE, KINESIOLOGY

CERTIFIED PERSONAL TRAINER

Collin has been personal and group training in Madison for 5 years. Working with a wide variety of ages, ability levels and goals has allowed him to develop a simple training philosophy rooted in the best interest of every individual. He aims to help others improve the quality of life while enjoying the process. Collin believes refining movement provides clients the ability reach their goals efficiently and injury free. This philosophy has been developed by years of Collin’s own active lifestyle. You are likely to find him enjoying a bike ride, throwing a rugby ball or resistance training anywhere he can find a weight. Each of these activities have come with success and setbacks, “Everyone I work with benefits from my own experiences. I’ve been injured countless times throughout 10+ years of rugby and different forms of exercise. Each of these mishaps has inspired me to read, learn and find a remedy so my clients and I can move forward injury free. ” This quest for a healthier life for himself and others has lead Collin to a Bachelors Degree in Kinesiology, Personal and Group Training certifications, Sports Performance Coach certifications and numerous health and wellness conferences. Let Collin put his knowledge to work for you!

KELLY SMITH

BA, BIOLOGICAL SCIENCES

NASM CERTIFIED PERSONAL TRAINER

Meet Kelly! She’s a former D1 college basketball player, and she has her Bachelor’s degree in Biological Sciences. She is a huge dog person, and she loves spending time and going on adventures with her rescue pup! Being an athlete on a variety of teams has really given her an appreciation for strong communities and she now loves finding those communities in the health and fitness industry. She’s all about positive vibes and pushing yourself to get better every single day!